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Your product, everywhere.

Post one collaboration. Creators who like your product apply, make it their own and post it to the people who already follow them. You pay for what it does.

How it works.

Everything you do as a brand. Point at one to watch it run. Tap one to watch it run.

01

Pick a collaboration.

Two models. Make an impact or drive sales.

  • Performance Pool. One pot, creators share based on their views.
  • Commission. A code per creator and a share of every sale.
02

Create it.

Build it with a few clicks in our AI studio. Publishing it is free.

  • Add a product for the creator: Shipping delivery, access link or a code.
  • Say what you want: the idea, the must-haves, the tone.
  • Set the reward: a budget and how many creators, or a commission rate.
03

Sign the deal.

Both sides sign the contract before any work starts.

  • You sign the collaboration contract before it goes live.
  • Each creator you choose signs theirs within 48 hours.
  • No signature, no charge: the place opens for someone else.
04

Pay in one place.

Nothing is charged until your creators start.

  • Performance Pool. One payment, once every creator you picked has signed.
  • Commission. SEK 1,000 when a creator starts their video, and an invoice every Monday for the commission on purchases that have become final.
  • We pay every creator for you. No payouts to run.
05

Approve and track.

Every video comes to you before it is posted.

  • Ship the product within 5 working days. The video comes within 14 days of delivery (7 days in open-ended Commission).
  • Approve it, or ask for changes.
  • It goes out on the creator’s own TikTok. Then follow its views and sales.
06

Get results.

Views or sales decide each creator’s reward.

  • Performance Pool. After 30 days the pot is split by each video’s share of the views.
  • Commission. A sale counts once the buyer’s return window has closed.
  • More views mean a bigger share of the pool.

Two models.

The brand chooses how creators get paid: a Performance Pool split by views, or commission on every purchase.

Example · the numbers are made up

Nothing until you’ve chosen.

Posting a collaboration is free, and so is seeing who applies. When your creators start making their videos, you pay SEK 1,000 for each creator you’ve taken on, plus a 2% service fee on top of the pool or the sales. Stripe’s fee is passed on as a payment fee. Prices exclude VAT. No retainers. No price per follower.What can a viral breakout be worth? Read the analysisWhat drives the cost of influencer marketing

FreeYou pay here
DraftWrite the brief, pick how you payRecruitingCreators apply, you chooseProductionYour creators make their videosLivePosted to their own audienceResultsViews and sales decide the pay

Keep the best ones.

When a video does well, make the creator an offer to use it in your own ads. The price follows how it performed. They say yes, and it’s yours.

Bring a
product.

Creators are ready to choose you.

Create a brand accountHow creators see it