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Campaigns

Creating your first campaign

Last reviewed: 2026-05-22

Campaigns live under a brand. Create a brand first, then launch a campaign on it.

Step 1 — Create a brand

From the business dashboard, tap Create brand and pick a connection type: Shopify, WooCommerce, website, app, physical place, or none. Shopify and WooCommerce surface product catalogs that you can attach to campaigns.

Step 2 — Launch the wizard

Inside the brand, tap New campaign. The wizard has four steps: 1. Basics — title, brief, niches, content type (TikTok video, image post, etc). 2. Instructions — what influencers must produce, mandatory hashtags, do/don't list. 3. Products — pick from the brand's product catalog or describe a service. 4. Review — budget, deadline, audience size, BankID-signed contract.

Step 3 — Sign and pay

The campaign goes live after you BankID-sign the contract and complete checkout. The schedule freezes at first application — see Campaign field freeze.

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